Business Review

Marius Lazarescu has managed to transform his hobby into a real business and has now notched up six years of operational activity. And his strategy is balanced, as web agency Today’s has a significant presence both on local and international markets. As for tomorrow, the entrepreneur is planning further expansion abroad.

Anda Sebesi

Corina Brasoveanu, general manager of FasTracKids Bucuresti 3 – Barbu Vacarescu, has mined her extensive professional experience to build a business positioned on a very specific market niche: leadership courses for kids.

Anda Sebesi

Bolstered by her solid professional experience in the human resources field, Madalina Uceanu decided to set up her own HR business and has now branched out online in an unusual manner.

Anda Sebesi

Drawing on her experience working for L’Oreal Romania, businesswoman Maria Pauna decided that setting up her own salon, Make-up your mind, was “worth it” and underwent a makeover from employee to entrepreneur. Becoming the sole importer of Biotouch for Romania, Bulgaria and Republic of Moldova has put gloss on her venture, and she’s now extending her business after spotting the beauty of the franchise system.

Anda Sebesi

While some entrepreneurs are hungry for expansion, restaurateur Dinu Pistalu’s appetite is sated with the present success of his eatery Babadochia. He told Business Review how the tastes of local diners had shaped his business recipe and how the restaurant’s progress to date is just a hors d’oeuvre.

Human resources specialists see an increase in employment opportunities, which is a good sign for jobseekers and bosses alike. Until then, however, the market is slowly absorbing global trends, such as home working, outsourcing, loyalty programs and internships. Local experts told BR where they think HR is heading.

Corina Dumitrescu

With predicted annual growth of about 10-20 percent for the next few years and significant consolidation, the Romanian MBA/EMBA market is hoping to see its first green shoots. Specialists expect the industry to recover after the current economic downturn hit local demand hard.

Anda Sebesi

Leaving the security of her job at Raiffeisen Leasing and going it alone in the industry was not an easy decision. But Anca Greu has significant experience to draw on – and is hoping that this will see her firm, Acces Finance Leasing Broker, through the choppy economic waters and emerge to double its turnover.

Anda Sebesi

Though he majored in tourism, Bogdan Nicolae soon discovered that it was in the direct marketing industry that he would end up going places. Backed up by extensive professional experience, the entrepreneur is looking at regional expansion.

Anda Sebesi

The consultancy industry is a pretty crowded market at present but Cristina Donoaica sees this as an opportunity to develop rather than a threat. Her main goal is to ensure that her company can continue to adapt to the various demands from the local business environment.

Anda Sebesi